What if I told you Reader, that you could "fail" 46% of the time... and still build a beautiful, successful, challenging-in-the-best-ways business?

I just heard a statistic that blew my mind and I want to share it with you today.

But first, I want to ask you... what percentage of the time do you think successful businesses are allowed to mess up? You know, make mistakes, fail, be rejected, not have their shit all together?

.... Seriously, think of your answer. I'll wait 😉

.

.

.

When I first got into entrepreneurship, I thought that "legit" businesses had to have their shit together 90% of the time. 10% mistakes... that was aight. But anymore than that and -phew!- they're just a hot mess right?

And then I actually built a business and started talking to other biz owners and you know what? We're all just fumbling around, figuring things out, making mistakes left and right.... ALL OF US.

The 7-figure business owners, the huge names you see on the top podcasts, and definitely ME.

So here's that crazy statistic. It comes from Roger Federer - one of the BEST tennis players in history - and he said in a 2024 Dartmouth commencement speech:

That really inspired me to tell you about how I make mistakes in my business... CONSTANTLY.

1️⃣ PODCAST: How to stop fearing business "mistakes"

Listen to this powerful episode to hear:

• Why we need to stop trying to get an "A" in business - 'cause it's the totally wrong standard. Instead, we need to embrace getting it WRONG almost half the time.
• How messing up makes me an even better teacher to you all (especially when I own it honestly and without shame)
• Two EMBARRASSING fuck-ups I've made in my business - in front of lots of people, and what I learned from it

Business is just like life – you’re never going to get it perfect (and you shouldn’t have to!). Its messy, full of highs and lows, and sometimes uncomfortable – but hey, if you're brave enough to START... you'll find out that we’re all figuring our way through it and getting better at it one day at a time.

🍎 LISTEN ON APPLE PODCAST​

​🟢 LISTEN ON SPOTIFY​

🖥 WATCH ON YOUTUBE <---NEW!

2️⃣ FREE WORKSHOP: How to Become a Pro Calligrapher

If you want to take the first BRAVE step towards becoming a professional calligrapher... THIS IS IT.

It's a FREE WORKSHOP I made that shows you exactly what to focus on in order to get good at calligraphy and start making money with it... in less time than you think.

It gives you a valuable PREVIEW of exactly what I teach my students inside my Pro Calligrapher Bundle of courses.

And right now is an amazing time to start - because if you follow the steps in this workshop, you could even start selling a calligraphy product THIS HOLIDAY SEASON.

​ ➡️ Sign up to watch the Free Workshop​

To 54% wins and 46% failures =)

Shinah ❤️

​

P.S. - If you're feeling generous, HIT REPLY and tell me what you'd rather learn from me next:

1. Calligraphy-related skills and resources, OR
2. Business-related teachings.

This always helps me SO MUCH - I appreciate you!

​